2021 SEO Trends
Digital marketing Digital marketing tools Link Building Pay Per Click Search Engine Optimization Seo Off Page Seo On Page Tips and Tricks

25 Technical Important 2021 SEO Trends You Need to Know

What on-page SEO optimization factors would be best in 2021?

On-Page SEO: On-page SEO is the act of enhancing your web site rating by optimizing internet pages. It is a primary and important issue on your website at the same time. All the actions are achieved on-site in on-page optimization to extend your web site visibility in SERPs. it’s a sort of white hat SEO. On-page refers to each of the content material and HTML supply code of a web page that may be optimized, versus off-page SEO which refers to hyperlinks and different exterior alerts.

Here are among the greatest on-page SEO components to observe in 2021:-

#1 User Intent Long Tail Keyword Research

A keyword analysis is the primary highly effective step in search engine optimization. This could make or break your SEO marketing campaign.
If your key phrases are proper and highly effective then it received’t simply save your funds but in addition loads of power that you’ll squander on overthinking tools, and professional hints.
The means to decide on efficient key phrases and phrases?
There are three sorts of key phrases which are

  • Informative
  • Navigational
  • Transactional

If I’m not mistaken, most of us don’t take into consideration these key phrase sorts earlier than beginning the examination. By means of occasion, when you’ve obtained Three weeks’ previous website and also you’re searching for a prime rating for brief key phrases then you’ll burn your energy in frustration, anxiousness, and anger.

As said by me, you will need to first start with long-tail key phrases that are of particular sorts.

#2 User-Friendly Website and its Architecture

A silo and in addition improbable website structure not solely help the bots to assemble data from the location however moreover, it permits the consumer to understand your website for finding out or buying.

More you’ve got the consumer common session period you’ll get extra conversions.

Follow these ways:

  • Create your website cell pleasantly
  • Insert breadcrumbs
  • Prevent Irritating pop-ups
  • Prevent extra CSS and JavaScript over the fold

#3 Deep Internal Linking with Relevancy

So once you hyperlink your new webpages with the previous and authoritative webpage you’ll get a rating increase?

Never go away from your web page without inside hyperlinks. Keep away from orphan pages that don’t have any caretaker. Never go away your pages without related inside linking

#4 Avoid Unlinked Web pages

Take an audit a test that each one of your pages is interlinked if not then do it now. Because you’re losing your effort on writing nice content material on a webpage.

Avoid unlinked webpages and make each internet web page interlinked with excessive authoritative pages. You can test the authority of your varied pages with the assistance of one of the best SEO instruments.

#5 Schema Markup Optimization

You know about Schema, however, have you ever ever questioned why Google loves pages with schema coding?

Schema codes are specifically designed markups to instruct the bots concerning the webpage. You have seen wealthy snippets outcomes like this. This is because of Schema markup optimization.

#6 Accelerated Mobile Pages Design

AMP stands for accelerated mobile pages. These are particular pages that open quicker on the cell with fewer pictures. AMP pages are extra listed in cell SERP. Don’t neglect so as to add the AMP web page as we speak.

#7 Regular Website Technical Audit

We human beings, go for normal well-being checkups however most of us don’t check the website’s health after a month or a yr. This is essential for SEO. Check these parts

  • Page Speed
  • Mobile-Friendly Pages
  • Website Security
  • 404 Pages or not discovered pages
  • Crawlability of web site
  • Indexation of the web site
  • and naturally, Links

#8 Enhance Website Queries CTR

CTR or click-through price is the rating sign. Start working on your CTR as we speak. Create a number of meta tags for the same web page and check their click-through price. Set the larger CTR meta tags.

#9 Add Unique and Long Content

Content is king in SEO…..Blah blah blah…

Content is king however we don’t analyze for it extra. We don’t think about the size of the content material. The size of the content material is a rating sign. So, write an extra and higher analysis of distinctive and lengthy content material. Promote it a lot that it reaches your proper viewers.

#10 Don’t Forget Web Content Creating Audience

You need the hyperlink however why anyone likes to offer you a hyperlink.

The reply is it’s important to add and share some incentive content material that’s required by internet content material creating audiences like bloggers, writers, and information companies. This will increase your rating and visitors.

#11 Upgrade UnRanked Web Pages

You have added so many internet pages on the web out of those just a few are rating on the primary and second pages.

What about different pages?

My reply is – improve these pages ASAP.

Old pages are a web-based hidden asset. Upgrade these previous pages with the newest info, tales, and knowledge. This will increase your internet web page look.

#12 Focus on User Problems by Questionnaire

This is because of the Google Hummingbird Update. Your web page will rank at zero positions in case your webpage has an in-depth reply to any query. So focus extra on question-based queries in your on-line advertising and marketing technique.

#13 More GiveAways

Everyone likes free supplies. So share extra giveaways. You can share giveaways like ebooks, programs, instruments, and so forth.. In return for this, you’ll get hyperlinks and visitors.

#14 Use Freemium SEO Tools

We all are doing SEO from the final 2, Three 4, 5……. years and so forth. Some SEO’s are on the prime however some are nonetheless struggling. This is because of the scarcity of one of the best SEO instruments. Some SEO consultants are utilizing the greatest SEO instruments like AhrefsMOZ ExplorerSEMrush, and extra… These SEO instruments assist in competitor evaluation, content material analysis, key phrase analysis, and extra. You can test their options on their official pages. These SEO instruments present 1 month free trials additionally.

#15 Add FAQ Pages

FAQ has steadily requested query pages. These pages are essential in case you are promoting merchandise on-line.

When your model will get fashionable then individuals begin asking questions associated to your providers on the web.

If you’re new on the web then creating FAQ pages will make it easier to in delighting your audiences sooner or later.

#16 Acquire All Type of SERP

Do about all of the options of Google SERP?

No, then it’s okay

Check the all options of SERP right here these are

  • Paid Results
  • Local Packs
  • Images Results
  • Videos Results
  • Organic Results
  • Rich Snippet
  • Google solutions

#17 Set Alert for all sorts of Search Engine Algorithms Update

Be up to date in all minor and main search engine updates. Make an eagle eye on all of the algorithm updates. Create a Google alert and be up to date. Make your new SEO technique in accordance with the brand new replacement.

#18 Infographics Works

Infographics are one of the vital trending content material sorts on the search engine. Create and share increasingly more Infographics. Infographics will need to have the next parts

  • Data with graph
  • Survey reviews
  • Catchy graphics
  • Source hyperlink
  • Brand Name

#19 Local Search Results

You have seen from some months, Google displaying extra native end results on varied queries. Add extra touchdown pages based mostly on native queries and tales. Verify your corporation on Google and Bing.

#20 Guest Posting

One of the most effective strategies in SEO. Guest posting is the boon for prime authority hyperlinks and web site visitors. Start posting on one other web site for extra high-quality backlinks and conversions.

#21 Influencer Marketing

Last however not least. Create nice content material and attain your focused viewer’s influencer. If they preferred your content material then they give you a point out or hyperlink again. These influencer hyperlinks may give you tons of visitors. Reach out and make relations with influencers.

#22 Voice Search Optimization

According to Google reports on voice search, in 2020 50% of customers will use the voice search characteristic for looking out options for their issues.

Already greater than 35% of customers of Google are utilizing voice search.

You ought to optimize your web site for voice search. For this, you must give attention to

  • User intent queries
  • Faster touchdown pages
  • Proper heading tags optimization
  • Latent Semantic Indexation
  • Images Optimization
  • Schema Markup

#23 Featured Snippets

This is a brand new development at the finish of 2019 and can develop within the coming years. You see these sort of outcomes once you search for something on Google today that is referred to as featured snippets or ZERO search rating. This featured snippet is used for voice search outcomes.

#24 Reviews Matters

In August 2019, Google introduced it they will assist and present critiques star scores with search outcomes that have user-generated critiques schema on the pages.

Reviews rely upon as a sign of authority in search outcomes as a result of it improves your CTR and therefore rating.

#25 Personal | Website Branding

Branding or you’ll be able to say your website branding is a good sign of your authority on the web. When individuals use navigational key phrases or your model identifies key phrases then Google will get a sign of your authority.

Start engaged in branding & PR.

#26 Content Research & Marketing

Nowadays thousands and thousands of content material added on the web for getting extra natural visitors from Google however most of them failed to acknowledge their viewers.

You have to first study your audience on the bottom of

  • Demographics
  • Psychographics
  • Occupation
  • Problems

After finding out your audience then it is best to publish content material

Which is problem-solving and distinctive content material.

off-page SEO
Blog Submission Sites List Bookmarking Submission Sites List Classified Submission Sites List Digital marketing Link Building Search Engine Optimization Seo Off Page Seo On Page Social Media Marketing

What are the best techniques for off-page SEO?

What is the most important off-page SEO activity?

With the initiation of digital marketing in the corporate world, many organizations have started adopting SEO activities in form of off-page activities. It ultimately affects the traffic as well as brand awareness of the website. SEO is turning out to be the best mode of traffic generation and gain business for the organization.

 

There are some of the activities that ultimately bring ranking as well as traffic to the website:

  • Classified
  • Bookmarking
  • Blog
  • PDF and others

In this regard, it affects the majority of the websites to get ranked and attain the lead among peers. In this competitive world, online visibility is one of the major determinants to getting increased visibility among its peers.

Classifieds Submission

It is a free labeled listing site in India imparting subscribers to put up commercials in different categories for free of charge to locate purchasers to purchase from, sell to, as well as the good deal exchange of services or Products Resources and Information. assessment to a few other industrial online advertising and marketing and advertising web sites, an unfastened do observe classified submissions internet site is just a platform; consequently, it does not very own or maybe manage every one of the goods or offerings published on the internet site.

Some of the major sites of classified submissions are:

  1. Classified sites list
  2. classifiedads.com
  3. Global-free-classified-ads.com
  4. usnetads.com
  5. usnetads.com
  6. topclassifieds.com
  7. innetads.com
  8. postallads4free.com
  9. hotfreelist.com
  10. classi4u.com
  11. freeclassifiedwebsitelist.com
  12. adpress.in
  13. adsmantra.com
  14. dewalist.co.in
  15. classtize.com
  16. imclassified.com
  17. canetads.com
  18. ukadslist.com
  19. hot-web-ads.com
  20. vads.in
  21. classifiedsguru.in
  22. bangaloreclassic.com
  23. youpost.org
  24. myadsclassified.com
  25. buckdodgers.com
  26. indian-freeads.com
  27. upfeet.in
  28. adclassified.in
  29. classifiedwale.com
  30. gyanijiworld.in

Bookmarking Submission

Social bookmarking is a great traffic-boosting SEO strategy because it’s easy, effective, and trendy. There are many techniques on which website keyword ranking depend upon. Like Website structure, website content, website design, on-page optimization, etc. Social bookmarking is not black hat SEO but some of the best white hat there is, you are creating and sharing amazing content on the internet that people want to read and share with others!

Some of the major sites for Bookmarking submissions are:

  1. http://www.reddit.com/
  2. https://www.pinterest.com/
  3. https://www.stumbleupon.com/
  4. http://www.scoop.it/
  5. https://delicious.com/
  6. http://slashdot.org/
  7. https://www.diigo.com/
  8. http://digg.com/
  9. http://www.bibsonomy.org/
  10. https://www.google.com/bookmarks/
  11. http://www.newsvine.com/
  12. http://www.folkd.com/
  13. http://www.akonter.com/
  14. http://www.plurk.com/top/
  15. http://youmob.com/
  16. https://www.aboogy.com/#
  17. http://gen-eff.net/
  18. http://risecsp.net/
  19. http://relevare.net/
  20. http://www.earcon.org/
  21. http://gwrbook.com/
  22. http://aixindashi.org/
  23. http://newsmeback.com/
  24. http://www.pixador.net/
  25. http://gardicanin.net/
  26. http://ihaan.org/
  27. http://eugendorf.net/
  28. http://dupioneer.com/
  29. https://plus.google.com/
  30. https://plus.google.com/

Blogs Submission

It is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (“posts”). Posts are typically displayed in reverse chronological order, so that the most recent post appears first, at the top of the web page.

Some of the blogging sites for commenting and posting are:

  1. https://wordpress.com/
  2. https://www.blogger.com/
  3. https://www.tumblr.com/
  4. http://www.livejournal.com/
  5. http://us.webnode.com
  6. https://www.joomla.com/
  7. http://bravesites.com/
  8. https://www.yola.com
  9. http://simplesite.com
  10. http://www.weebly.com/
  11. http://webs.com
  12. https://storify.com/
  13. https://www.yola.com
  14. https://kinja.com/
  15. http://livejournal.com
  16. http://wamda.com
  17. http://Penzu.com
  18. http://www.kiwibox.com
  19. http://www.wix.com/
  20. https://webflow.com
  21. http://www.blogolink.com/
  22. http://Weebly.com
  23. http://Multiply.com
  24. http://Squarespace.com
  25. http://Edublogs.org
  26. http://Blog.com
  27. http://Xanga.com
  28. http://Freevlog.org

PDF Submission

PDF SEO is a specialized realm of regular SEO meant to give Googlebot and BingBot access to the Metadata they need to understand your Acrobat file. If you take some basic steps, Google will rank your PDF file just like regular web pages, spreading your content across the web.

Here are some of the PDF submission sites mentioned below:

  1. http://www.issuu.com
  2. http://www.slideshare.net
  3. http://www.scribd.com
  4. http://www.calameo.com
  5. http://www.lulu.com
  6. http://www.mediafire.com
  7. http://www.box.net
  8. http://www.box.com
  9. http://www.4shared.com
  10. http://www.wattpad.com
  11. http://www.zoho.com
  12. http://www.smashwords.com
  13. http://www.manybooks.net
  14. http://www.sliderocket.com
  15. http://www.feedbooks.com
  16. http://www.en.pdf24.org
  17. http://www.keepandshare.com
  18. http://www.yudu.com
  19. http://www.gamefront.com
  20. http://www.authorstream.com

These days digital marketing concept is growing exponentially, in which companies are trying to compete it with their peers. In order to sustain in this competitive market, companies are trying to hire job seekers for digital marketing jobs. Also, there are many job portals in India which are highly engaged in providing jobs opportunity for the candidates.

Google Search Algorithm Updates 2021
Digital marketing Search Engine Optimization Tips and Tricks

15 Useful Interview Questions & Answers for SEO Analysts and Managers

Usefu Interview Questions and Answers for SEO Beginner’s

Question 1: What makes a website search engine friendly?

A: Several factors make a website search engine friendly, including keywords, quality content, titles, metadata, etc. A website needs these factors to be ranked by a search engine and therefore found by a user.

Question 2: How do you measure SEO success?

A: You might want to answer this question based on the type of company you’re interviewing for, as goals might differ. In addition, there are a variety of ways to measure key performance indicators (KPIs) and, therefore, success. During an SEO interview, possible answers might include increasing traffic to a website or particular landing page, increasing conversions such as newsletter signups or sales, growing the number of inbound links, driving traffic for a particular keyword phrase, or increasing referral traffic. It’s critical that an SEO professional measures result to know if the tactics and strategy need to change to succeed.

Question 3: How did you learn SEO?

A: Obviously, this answer will depend on your individual situation, but it matters because a potential employer wants to ensure that you are well-versed in SEO best practices. If you learned SEO by the seat of your pants at your last job because someone had to do it, an employer might doubt the quality of the skillset you offer. And, if that’s the case, you can always get certified before applying for that job to ensure you are well trained!

Question 4: Which SEO tools do you regularly use?

A: You will likely have tools you’re familiar with, and you’ll want to talk about those. If you don’t yet have much of a toolbox because you’re new to SEO, check out the multiple webmaster tools Google offers, as well as the tools offered by Moz.

Question 5: How do you approach keyword research?

A: As with the question above, your answer might vary. You’ll want to explain which keyword tools you use for research, as well as how you go about it. For example, if you use Google Keyword Planner to do your keyword research, then that’s your answer for the tool used. But you must also explain how you go about it. You must demonstrate you do more than simply guess at a keyword and type that into the tool before checking the results. For example, perhaps you use personas to consider potential problems a prospect faces, and you look for keywords around that. You should also explain that you consider longer keyword phrases, search volume, and the competitiveness of a keyword. Demonstrate that you know how to find the sweet spot in keyword research, where the keyword narrower so it’s targeted and has good search volume, but is not highly competitive.

Question 6: What is link building and why does it matter?

A: Google exists to serve the searcher. That means Google is constantly trying to determine which results are most relevant to any given searcher and any given time. In addition to relevance, Google considers credibility too. So the search engine looks to see if other websites have linked to yours. If so, that means your content is worth linking to and is, therefore, more credible when compared to a website not linked to externally. In a nutshell, link building is what SEO professionals do to try and get links to their websites in order to improve search results.

Question 7: What are backlinks? 

A: A backlink is what we call the links into a website from an external source, as mentioned in link building.

Question 8: What is page speed and why does it matter?

A: Page speed refers to how fast your site loads for a user, something Google takes into account while ranking websites since a faster loading page directly translate to better user experience. If the interviewer asks what you would do to increase page speed, describe how you’ve achieved this in the past with examples such as reducing image sizes, enabling compression, reducing redirects, removing render-blocking JavaScript, leveraging browser caching, improve server response time, using a content distribution network to compress files, optimizing the code etc.

Question 9: What method do you use to redirect a page?

A: In general, a 301 redirect is the best way to redirect a page so you don’t lose any SEO value that has been accumulated.

Question 10: How can you do SEO for a video? 

A: Videos are growing increasingly popular on the web, which can improve SEO if the videos produced get attention and therefore shares and backlinks. But to get the video seen can require SEO to get it found, and Google can’t watch a video. It needs the same types of information required for text-based pages to rank a video. Including the transcript as a text is an easy way to do SEO for a video because search engines can crawl the text. In addition, the same attention should be paid to keywords, page titles, and descriptions.

Question 11: Which meta tags matter? 

A: Meta tags have changed since SEO became a common practice, but two remain critical: the page title and the meta description. Stick to these when answering your interview question. The page title (sometimes called SEO title) plays an important role in ranking but it is also important because it is the title that shows on the Search Results Page (SERP). It must use a keyword to rank well with Google but it must also be compelling so a user will want to click on it. The meta description does not affect ranking, but it also plays a role on the SERP because it also must make the user want to click on the search result. You should also mention that Google recently increased the character length limit of meta descriptions to around 280 to 320 (no one is sure of the actual limit yet).

Question 12: What is the difference between a dofollow and nofollow and how are they used? 

A: Nofollow links exist because we don’t want every single webpage or link to be something a search engine crawls and ranks. Therefore, nofollow link attributes tell search engine bots not to follow a certain link. The link is still clickable for a user, but not followed by a bot. On the other hand, all other links could be considered do follow links, even though they don’t have to have special attributes to tell the search engine bots to follow them—the bots will by default.

Question 13: Which SEO factors are not in your control? 

A: The biggest SEO factor not in your control is Google! How exactly Google ranks websites is unknown. The company does not make public the search algorithms it uses, although SEO professionals have determined the best practices we adhere to in order to achieve results. However, Google doesn’t like young domains that aren’t yet tried-and-true, and you can’t control that if you’re launching a new site. Nor can you force people to link to your site, share your content, spend more time on your site, or come back to your site for another visit. Google looks favorably on all of these factors and ideally a marketing department is working hard to create content and user experiences that will make these happen, but these factors are beyond the control of the SEO person.

Question 14: What is page vs off-page SEO?

A: This gets back to the question about the factors that are outside of your control. On-page SEO includes the factors you can control, such as keywords, content, page structure, internal linking, load time, etc. Off-page SEO includes those factors you can’t control, such as backlinks.

Question 15: What are some black hat SEO practices to avoid? 

A: Ideally, you won’t interview with an organization that condones any black hat SEO practices, but it might be a trick question to make sure you wouldn’t use them either. Cloaking, keyword stuffing, copying content from another site, exchanging or trading links, buying links, hiding text, and using a link farm are all underhanded techniques frowned upon—and penalized—by Google.

Question 16: What is the relationship between SEO and SEM?

A: SEO stands for Search Engine Optimization and SEM stands for Search Engine Marketing. The biggest difference between the two is that SEO is free and SEM is paid. SEM includes pay-per-click advertising and display ads that are purchased. Despite the major difference between the two, they work best in unison.

Question 17: What qualities are required in order to be effective in an SEO role, in your opinion? 

A: This is a question requiring a subjective answer, but you might want to think through all of the different skill sets required to be good at this kind of job. An SEO professional must have good research skills, for one thing, as well as strong analytical skills. An ability to spot trends and adapt to change is also important. As you think through the answer to this SEO interview question, consider your own strengths as an SEO professional. Could you weave those into this answer?

The SEO interview questions listed above are aimed towards professionals with about a year’s worth of experience. They’re likely transitioning into SEO as part of establishing a digital marketing career and perhaps have only a certification and not a reputed track record. For those with more experience, read on for advanced SEO interview questions.

 

SEO Analyst Interview Questions

If you’re applying for an SEO analyst or specialist position, you should review the more advanced SEO interview questions below, because you probably won’t be asked about the beginner level SEO topics covered above.

Question 1: What training do you have as an SEO analyst or specialist? 

A: This is a question only you can answer, but be prepared to answer it in a way that emphasizes your experience and any advanced SEO training you’ve done.

Question 2: What kind of analytics do you perform and what do you look for? 

A: Because of the job you’re applying for, you might be asked several of these types of SEO analyst interview questions. Be ready. Talk about the tools you use for analytics, what you look for, and how you use those metrics to measure results and plan to make changes.

Question 3: Which SEO analytics don’t get enough attention, in your opinion? 

A: As per the question above, you’ll answer this based on your own experience. It might be that there are features of Google Analytics that many people don’t know how to use, or that people get caught up in the details and forget to look at the big picture, or perhaps they neglect to align analytics to the SEO strategy. Answer the question as you see fit, but do be prepared to answer it.

Question 4: What is keyword stemming and why does it matter? 

A: Keyword stemming is adding on to the stem of a word. For example, if the word interview was your stem, variations could be interviewing, interviewer, interviews. Using keyword stemming helps you to use more relevant keywords on a webpage without keyword stuffing or ending up with content that reads poorly.

Question 5: What is the most important thing to look for when doing keyword research? 

A: This is a subjective question! People new to SEO tend to focus on popular keywords without considering the competitiveness of that keyword, so that’s something you could mention. Search volume and relevancy are other factors you might discuss.

Question 6: What is a canonical issue? 

A: A canonical issue happens when you seem to have duplicate content. (Google penalizes for duplicate content.) This might happen if you have different versions of a URL pointing to the same webpage, for example, http://exampleURL.com and http://www.exampleURL.com.

Question 7: How have you dealt with link penalties? 

A: We hope you haven’t had any link penalties slapped on you by Google due to your SEO efforts, and you might want to make that clear to your interviewer! Then address the steps you’ve taken to find bad links, and either fix them if you can or to disavow those you can’t.

Question 8: Which webmaster tools do you use and why?

A: Google offers so many valuable tools! Demonstrate your knowledge of them and your proficiency with them when answering this question.

Question 9: What is Google’s preferred method of configuring a mobile site?

A: Google prefers that mobile websites are configured using responsive web design.

Question 10: What are rich snippets? 

A: Rich snippets are the featured text that appears at the top of the organic search results, in a box and sometimes with an image. Webmasters can use structured data to mark up content so that search engines can easily identify the type of content and deliver it as a rich snippet. Rich snippets are not part of SEO, but if used, they can deliver better results on the SERPs.

Question 11: Why do you need to know about backlinks to competitors’ websites? 

A: Doing an analysis of a competitors’ websites is a useful way to execute a competitive analysis to basically see if you should be emulating anything that they are doing.

Question 12: What is a link audit and why should you do one?

A: A link audit is basically an audit of the links that point to your website, the backlinks. SEO experts to link audits prior to doing a link building campaign, but also to make sure external links are of the quality you want to help with SEO.

Question 13: What are the latest Google updates that have impacted SEO?

A: Panda and Penguin were the two most significant Google updates, although the search giant is constantly making changes to its search algorithm. Panda was introduced in 2011 and targeted poor quality content. The Penguin update was released in 2012 and targeted spammy link building techniques. Both are regularly updated by Google.

Question 14: How has Hummingbird changed the landscape of search?

A: Released in 2013, Hummingbird has helped to make search contextual, moving us away from the strict adherence to keywords toward understanding a searcher’s intent.

Question 15: What are accelerated mobile pages (AMP)?

A: AMP is a Google-back project to push for pages that load quickly on mobile devices.

Question 16: How do you stay up-to-date on the near-constant search algorithm changes?

A: You’ll want to answer this question based on the sources that you rely on for up-to-date SEO and Google news.

Question 17: How will you measure success as an SEO analyst or specialist at our organization?

A: As with the answer above, this will be subjective, but be prepared to answer it by showing you understand SEO’s role in the bigger picture. Talk about aligning with business objectives, achieving goals and driving results, not just “winning more searches.”

Those are some suggested SEO interview questions for professionals with around 3 years of experience under their belt or an SEO analyst. If management is the direction you’re headed in, you will want to keep reading for the SEO interview questions and answers for experienced managers and executives.

Google Algorithm 2021
Digital marketing Link Building Pay Per Click Search Engine Optimization Seo Off Page Seo On Page Social Media Marketing Social Media Optimization Tips and Tricks

Latest Google SEO News: Google Search Algorithm Updates 2021

Google Panda Algorithm

What does it do?

This algorithm update is the most likely to strike you.

Google Panda evaluates websites based on the quality of their content.

Pages with high-quality content are rewarded with higher ranking positions, and vice versa.

It boils down to how good you are with on-page optimization.

What triggers the Panda?

  1. Thin content. This doesn’t necessarily mean content with too few words. Need a demonstration? Type “is it Christmas?” in Google’s search bar and see what’s ranking first. The site checks the date and then just says Yes or No in your local language. I won’t encourage you to be laconic like a Spartan, though. When you create content, make sure it provides an explicit answer to the user’s search query.
  2. Low-quality content. This means content that hurts you to even look at it, let alone read. Poorly formatted text with grammar errors, huge or otherwise distracting images, a design that negatively affects a user’s experience – anything you suspect will rub users the wrong way, will. Their visit to your site should be enjoyable.
  3. Unhelpful, untrustworthy content.The kind that doesn’t help the users who found it or causes outright harm. Google has no tolerance for incompetence and con artistry. Strive to be a positive force.
  4. Duplicate text. It’s often referred to as “duplicate content”, but Panda really only frowns upon copied chunks of text. Images are fair game. Videos are fair game (except on YouTube). Text is where you should be careful. It’s OK to reuse small bits of text as quotes – if you properly mark them as quotes in context. Reusing text and passing it off as your original work, is a no-go. Do that on enough pages to hamper the quality of your site, and Panda will take action.
  5. Article spinning. This refers to attempts to avoid issues with duplicate content by rewriting text from another site. Unfortunately for those who try it, good content also needs to be original, and spinning often lowers the content’s quality as well (especially if you automate the process with software).

How to recover?

Are you positive your site was hit by Panda? Then your course of action is to improve your content’s quality.

If it’s obvious to you which pages need more work, overhaul them: remove all that offends users and the algorithm and put up more of the things deserving approval.

Google Penguin Algorithm

What does it do?

This is the second algorithm update most likely to hit you. Penguin has a lot in common with Panda, but it evaluates websites for a different factor: their link profiles. Backlinks positively affect a site’s rankings if:

  1. They are placed on pages contextually related to your linked pages
  2. They are surrounded by content related to your linked pages
  3. They point to you from trustworthy sources
  4. They come from multiple different domains

Conversely, dubious links from shady sources will negatively impact your rankings. Penguin makes sure of that.

Important note: Google Penguin is not the same as Google’s manual actions for unnatural linking. Penguin is completely automatic and will let its grip on your site when unnatural backlinks are no longer a factor. To deal with a manual action, you’ll need to submit a reconsideration request in addition to purging those links.

What triggers the Penguin?

  1. Buying links. It’s a violation of Google’s Webmaster Guidelines to acquire links that pass PageRank in exchange for money or products.
  2. Lack of anchor text diversity. The text inside backlinks is another factor affecting the quality of your link profile. If this text is the same everywhere, it will look to Google as an attempt to manipulate your rankings.
  3. Low quality of links. A backlink will set Penguin off if the content surrounding it is low-quality or contextually irrelevant to the linked page. You can’t always control who links to you, but you should do all you can to get rid of links that harm you.
  4. Keyword stuffing.Surprise! You’d think this would be Panda’s territory since keywords are on-page content. But Penguin also watches for an unnatural use of keywords. Have you ever encountered pages with long, near-meaningless sentences filled with dozens of search queries? That’s what keyword stuffing looks like at its worst.

How to recover?

If the problem is in the backlinks department, you should dig through the ones you have.

The easiest way to do this is to scan your site with WebCEO’s Backlink Quality Check tool.

Once you’ve found all the bad apples in your basket, take them down through any means available.

If you are able to remove them manually, do it. If you can talk to the person who manages the linking domain’s content, do it. For cases when these two options can’t work out, there’s the Google Disavow tool.

Then get the keywords on your site in order if you’ve messed up with them, too. Reduce their numbers until the text looks natural everywhere.

You can scan your site’s pages with WebCEO’s Landing Page SEO tool to check how much of their content in percent is keywords.

Google Pigeon Algorithm

What does it do?

If you’ve ever dabbled in local SEO, you most likely know about the ranking factors involved in it.

But did you know Google uses them in a separate search algorithm?

Two algorithms – one for traditional web search, the other for local search. Such a divided approach returned less than ideal search results. An update was needed to make the two algorithms cooperate better, and so it was made.

The outcome?

A website’s rankings are now determined by its respective business’ location and distance from the user: the closer, the higher.

In addition, Google shortened its 7-pack and remade it into the 3-pack. It was certainly a great help to users… But for businesses, it’s now a priority to compete for those precious three positions.

What lies in post-Pigeon SEO?

It isn’t much you can do about the distance between your business and the user. But to attract the users who are close enough, there’s everything in your power to help your site appear higher in search.

Strengthen your ranking positions as you normally would with SEO:

  1. Create high-quality content related to your niche.
  2. Use keywords that include your location.
  3. Optimize your site for mobile devices.
  4. Build links from reputable sources.

Optimize for the local search algorithm, as well:

  1. Use text, images, and videos in your content that are strongly associated with your location.
  2. Create listings on business directories and Google My Business.
  3. Include NAP (name, address, phone number) citations in those listings and on your own site.
  4. Gain positive reviews and testimonials from your customers.
  5. Leverage structured data on your site’s pages.

Google Hummingbird Algorithm

What does it do?

Unlike Panda and Penguin, the purpose of Google Hummingbird wasn’t to change how websites are ranked – at least not as directly.

Hummingbird aimed to improve search itself: by interpreting the user intent behind a query, it made the algorithm return webpages that would be the most qualified for the task. The context around keywords became just as important as the keywords.

What lies in post-Hummingbird SEO?

Hummingbird started the era of semantic search as we know it.

How to meet its standards?

The key lies in understanding what exactly users want to find when searching online.

Most of the time it’s obvious, especially if the query is in the form of a question. Provide answers in your content and be generous with details, synonyms, and contextually related words.

It’s highly recommended to thoroughly research the subject before you write about it; that way, you will possess all the necessary vocabulary and the means to use it correctly.

Be careful: the point is to help your audience, not confuse them. You don’t want to come off as a pseudointellectual who tries too hard to fit in.

Where to find semantic search-friendly keywords and phrases?

  1. Places where people interested in the subject hang out, such as blogs, forums, social media, Wikipedia, and Q&A platforms.
  2. Keyword finder tools: WebCEO’s Keyword SuggestionsSoovleAnswer The Public Ubersuggest.
  3. Google’s search suggestions and the “searches related to” section.

Wikipedia is a great example of a site optimized for semantic search (and it was even before Hummingbird). Thanks to being rich with information, its articles almost always satisfy user intent behind one-word and “what is” queries – because that’s precisely what Wikipedia is for. The same is true for other search results that appear for such queries.

Google Payday Loan Algorithm

What does it do?

Payday Loan shares a few things in common with Google Panda and Google Penguin, but it’s not to be confused with them. It’s a separate update in its own right. It rolled out in 2013 when Google decided to drain the swamp of pornographic, casino, and high-interest loan sites.

This update was straightforward and simple. It targeted sites using high-risk SEO methods (such as spammy links) to rank for the above-mentioned keywords: sites with pornographic content, high-interest loan sites, casino sites and so on.

Naturally, sites that were optimized for those queries without resorting to spam techniques were not affected – in fact, some have reported an increase in their traffic when their competitors were downranked.

How to recover?

As long as you don’t dabble in black hat SEO, Google Payday Loan should never be your problem for you. If you have triggered it, however, the only solution is to abandon spammy methods and double down on SEO activities that actually produce something valuable to users.

Google Mobile-Friendly update (Mobilegeddon) Algorithm

What does it do?

One fine day with a boom and a blur, an update rolled out and it caused a little stir. Despite the scary name it received from SEO pros, sites didn’t crash and burn.

All Google did was introduce a new mobile search ranking factor: the user experience quality when viewed on small screens.

Such an innovation was spurred by a significant increase in the number of searches being conducted on mobile devices. Google had a hunch we were were heading toward a mobile-first world – and was completely right. The need to adapt their search algorithm for devices other than PCs was justified.

This mobile-friendly update, a.k.a. Mobilegeddon, arrived in 2015, and ever since then, there has been talk of a new, separate index for mobile-friendly websites. It finally saw the light of day in 2018, and sites that prepared for it early were promptly added in this new index.

What lies in post-Mobilegeddon SEO?

A good start would be to check if your site is already mobile-friendly. You can find out by using WebCEO’s Mobile Optimization tool.

Suppose the result is negative, or you feel like you can do more. How do you optimize your site for this Google update?

A website needs to meet certain requirements to be considered mobile-friendly. Replace “mobile” with “user” and you can easily tell what half of them are; after all, mobile SEO is primarily user experience-oriented.

Let’s see how many of these you have guessed!

  1. Responsive design.It is possible to design a website in such a way that it will automatically adjust itself to any screen it’s displayed on, removing the need to zoom in or scroll sideways.
  2. Large font.Another way to save the users’ time is to make your text larger than you’d normally do for a PC screen. Consider making it even larger above the fold, where you are supposed to catch the visitor’s attention and motivate them to keep scrolling.
  3. No unplayable elements.Who wants to see messages like “this content cannot be played on your device”? They make users feel like they are missing out. Consider the types of content that certain devices don’t support (e.g., Flash has this kind of relationship with mobile) and avoid using them.
  4. No intrusive elements (with a few notable exceptions).Popups that all of a sudden cover the site you’ve been browsing peacefully are a UX killer. If you need to show ads or tactfully hint to your visitors that they can subscribe and get something good, do so in a way that will leave most of your content still visible and usable. Users will much appreciate if you make your popups easy to close, too. Exceptions are notifications that have a good reason to block content, such as age verification popups.
  5. Space between interactive elements.If there are any buttons, checkboxes or the like on a page, make them large enough so they’d be easy to press and leave some room between them so the users with big fingers won’t press the wrong one by mistake.
  6. No separate website.Frankly, having one won’t hurt your SEO or rankings, but you’ll save time and effort if you don’t create one. Just focus on making your primary domain mobile-friendly instead of working on an m-dot.
    – If, for whatever reason, you need to have a separate website, make sure all your links between them are working properly. It’s not uncommon for a faulty redirect to lead to the other site’s home page instead of where the user wanted to go.
  7. Loading speed.Google has finally announced their plans to make web pages’ loading speed a ranking factor. It’s even more important to sites that want to be mobile-friendly, since mobile users tend to close a slow-loading tab sooner than most. How does one make their site load faster?
    – Image optimization. Images take a toll on the loading speed due to all the kilobytes (or megabytes) they are packing. It’s therefore necessary to reduce their file size as much as possible while preserving their quality. Pick the most optimal formats for your images and compress them with specialized software and services.
    – No excessive code. The less code in a page, the faster it’s parsed by the browser. Make your pages do their job with minimum HTML, CSS, JavaScript and other kinds of code. A special example of this method is AMP (Accelerated Mobile Pages), which eliminates JavaScript code completely and minimizes the rest, achieving blink-of-an-eye speeds.

Google Fred Algorithm

What does it do?

Fred is Legion, for they are many. Fred is all those minor updates to Google’s search algorithm that are made every day. However, one of those unnamed updates proved to be bigger and more troublesome than most, so this entry will be about this one particular Fred.

It was March 2017 when many websites reported a sudden drop in traffic. (Maybe yours was one of them, too.)

Battle-tested webmasters immediately knew what it meant: another Google algorithm update. Their investigation revealed that affected sites had certain things in common, which proved enough to answer the question:

What triggers Fred?

  1. Aggressive advertisement. Fred helped websites that emphasized content over ad revenue, which is why users visit websites in the first place.
  2. Thin, low-value content. If users could find better content elsewhere, Fred shared the sentiment and promptly rewarded the more worthy websites.
  3. Poor user experience. Fred wasn’t picky about the methods of disrupting UX. If a site had popups covering the entire screen, wasn’t optimized for mobile, or had user-unfriendly navigation, the outcome was the same.

How to recover?

As it’s always the case with overcoming penalties, the path toward recovering from Fred lies in doing the opposite of what leads to the loss of traffic. Everyone and their dog has ads on their sites, but don’t make them the priority. That should be content and user experience.

Make your content worthy of being called competition and your user experience silky smooth.

Interestingly, some websites observed a rapid increase in their traffic shortly before Fred’s negative effects were noticed. This shows Google is serious about improving the quality of search results. Was your site among the lucky or the unlucky ones?

future of Digital marketing in 2020
Digital marketing

What is the Scope of Digital Marketing in 2020?

In today’s internet world, online marketing is an exclusive and guaranteed way to marketing. It is widely being the highly preferred space for promotional communications and associated interactions. The scope of digital marketing in the future is way ahead of the old advertising now; promotion is chiefly based on the Online Sphere. The future of digital marketing in 2020 offers significant and powerful marketing techniques where traditional ways of marketing fail. These days, “Marketing” and “Digital Marketing” have become synonymous. Everything you wish to know about the scope of digital marketing in global era is explained in this blog.

Digital Marketing-Concept

The Digital marketing concept counts all kinds of marketing efforts focused on the met. Moreover, it comprises the usage of electronic gadgets such as smartphones and laptops. Enterprises take benefit of online channels such as email promotion, social-based media, search engines, and more. Likewise, websites connect with prospective and present customers present on the online platform. The endeavors make business.

Vital things considered for Digital marketing

Some of the vital things considered for Digital marketing are like –

  • Marketing in Digital World
  • Search engine platforms – Advertising
  • Search engine results – page rankings
  • Conversion through SEO and SMO campaigns
  • Optimization of online marketing & related return
  • Banner ads on other sites

Facts and figures about Digital Marketing are witnessing a yearly growth of 25-30 percent. Approx. Thirty-seven crore Indian users are making use of social media like FB, Instagram, etc. With the highest-speed digital transformation and 5G in line, digital marketing is geared up well.

Traditional vs. Advanced Digital major players yet depend on the oldest marketing means. For example, door to door ads, radio announcements, TV commercials, and mobile publicity. With the digital revolution expanding marketing modes are mutating. The marketing tools shifted from humans to gadgets. It became simpler to penetrate.

Scope of the Digital Marketing in Future – “New Trends”

The better result showcases the future of Digital marketing in 2020. The part of the remarks on the present and fate of five major stations which assumes to play great jobs in modern advertising fate–

  • Email Marketing

The important section of your business marketing is the E-mail showcase and you need to select those patterns that suit your business objective. In email marketing methodology, using standard email layouts should be the foundation of your email advertising endeavor. This is because your messages must mirror your integration and quality of online networking content. Elegantly appealing vivified messages are the model that will see a smart ascent in portable agreeable email marketing.

  • Video Marketing

The content for the Video is entering up the substance showcasing and expertise to draw more customers is the favorable job for advertisers. Since portable showcasing is thriving, recordings are recently provided on smartphones that ignite the complete process. Video marketing is a highly inspiring way that companies use to. As they introduce themselves, distribute their messages, and promote their administrations/ items. Besides, they also increase their choice & streamline search position, boosting customer commitment and profits for ventures

  • Social Media Marketing

Social Advertising has an enormous capability to channelize showcasing attempts in convincing as web-based life constantly progressing. The mode to react to advanced tech developments competently is Social media is important. It equally surpasses customer’s desires at the same time. Part of the key online based life patterns are –Social talks, live video spilling, and advancement of Instagram, Snapchat stories, Social slideshow ads, and many more. Such things would be the enormous parts of web-based life promotion.

  • Mobile Marketing

Portable mobile promotion plays a significant impact in 2020. This is the future of Digital marketing in 2020, wherein promoters plan in an output arranged design to acquire clients. Even in order to plan result-situated showcasing strategies and crusades, thus modifying necessities and highlights.

  • Search and Search Engine Optimization Marketing

It is curial for us to know new changes in Search Engine Optimization showcasing and using successful online search tool process. As they progress, their advancements brief move in marketers’ methods to concentrate on the crowd. As per new insights, 14 billion online looks are directed each month via several web indexes around the world. This is because of enhanced frequencies of searches in adaptable advertising and online based life.

The section of the Search Engine Optimization patterns will end up being important hits in the past years. The strategies such as  Moz’s Keyword Planner, Google’s Keyword Planner, Link building will continue as an incredible strategy, Quality substance marketing with the perfect blend of video content, personalizing SEO crusades as per the niche crowds.

Final Verdict

Advanced Marketing or Advertising degree in the eventual fate of marketing would not just flourish yet additionally allow companies to endure. Following advanced and recent future of Digital marketing in 2020 updates, counting recent procedures of Google and strengthening future patterns in advertising will boost the inbound marketing to get surprising benefits for you in 2020.

 

 

 

Link building submission
Digital marketing Link Building Search Engine Optimization Seo Off Page

Off-Page SEO Ranking Factors 2020 for Beginners

What is Off-Page SEO?

Off-Page SEO is one of the major parts of Search Engine Optimization (SEO). There are several off-page SEO techniques used to improve page rank in the search engine results page (SREP).

To increase the traffic on the Website or Blog Search Engine Optimization (SEO) is one of the most beneficial things for any kind of business. There are some major techniques to Link build backlinks which are very easy to follow and sometimes laborious as well.

Link building is one of the major elements that help you to boost or increased the presence of your blog or website in the search engine. Natural Backlinks from High Page Rank (PR), Domain Authority (DA), Good Alexa Rank, and Page Authority are most crucial to driving massive traffic to your blogs or website.

Social media sharing, press release submission, bookmarking Submission, web 2.0 Submission, directory submission, Blog Submission, Article Submission, Classified Submission, Guest Post Submission, Question and Answer Submission, Blog Commenting, form Posting, Infographic, Videos Submission, Image Submission, etc. all these are a part of off-page activity like (link building) and getting rankings in the search engine result page.

These are some major techniques that help in backlink building the website or blog position in the search engine result page (SERP). Some of the best Off-page SEO Techniques for 2020 that are used by SEO Strategies.

Directory Submission Site:

1 http://www.boingboing.net 91 89 8
2 http://technorati.com 99 95 7
3 http://www.networkedblogs.com 91 92 7
4 http://www.elecdir.com 36 42 6
5 http://www.a1webdirectory.org/ 49 57 5

 

Bookmarking on social sites:

1 https://delicious.com 98 96 8
2 http://stumbleupon.com 98 90 8
3 http://digg.com 99 96 7
4 http://slashdot.org 94 95 7
5 http://diigo.com 92 65 7
6 http://technorati.com/ 99 95 7


Multiple Social Media Site:

1 http://www.twitter.com/ 100 97 10
2 http://www.facebook.com/ 100 97 9
3 http://www.linkedin.com/ 100 97 9
4 http://www.pinterest.com/ 100 96 9
5 http://plus.google.com/ 100 96 9


Article submission Site:

1 http://www.thefreelibrary.com/ 78 82 7
2 http://www.magportal.com 54 61 6
3 http://ezinearticles.com 89 92 6
4 http://hubpages.com/ 87 89 6
5 http://www.brighthub.com/ 68 73 5


 Forums posting site:

1 https://www.flickr.com/help/forum/en-us/ 98 61 9
2 http://www.addthis.com/forum 100 57 8
3 https://bbpress.org/forums/ 79 64 7
4 http://www.careerbuilder.com 88 90 7
5 http://www.chronicle.com/forums 88 44 4


Question and Answer Site:

1 https://answers.yahoo.com/ 100 91 8
2 http://askville.amazon.com/ 97 69 8
3 https://www.quora.com/ 87 90 7
4 http://www.blurtit.com/ 49 57 4
5 http://www.ehow.com/ 90 41 6


Infographics  Submission Site:

1 http://visual.ly/ 84 87 7
2 http://www.reddit.com/r/Infographics 99 55 4
3 http://submitinfographics.com/ 44 50 4
4 http://www.nerdgraph.com/ 38 48 4
5 http://www.infographiclove.com/ 26 38 2
6 http://www.infographicsarchive.com/ 40 49 2


Videos Submission site:

1 https://www.youtube.com/ 100 97 9
2 https://vimeo.com/ 98 97 9
3 http://www.ustream.tv/ 94 95 8
4 https://vine.co/ 79 82 7
5 http://www.hulu.com/ 88 90 7
6 http://www.break.com/ 82 86 6
7 http://www.metacafe.com 86 89 6
8 http://www.dailymotion.com/in 94 77 5


Image Sharing site:

1 https://www.flickr.com/ 98 97 9
2 https://instagram.com/ 97 96 9
3 https://picasa.google.com/ 100 91 8
4 https://www.tumblr.com/ 98 96 8
5 http://www.deviantart.com/ 92 93 7
6 http://imgur.com/ 95 93 6
7 https://www.mediafire.com/ 89 91 6
8 https://www.shutterfly.com/ 84 87 6
9 http://www.fotolog.com/ 74 79 6

 

Press Release Submission Site:

1 https://www.prnewswire.com/ 92 74
2 https://www.prlog.org/ 82 67
3 https://www.openpr.com/ 62 56
4 https://express-press-release.net/ 46 48
5 https://www.issuewire.com/ 39 43


Document Submission site:

1 https://www.slideshare.net/ 95 85
2 http://issuu.com/ 94 82
3 https://www.scribd.com/ 94 80
4 https://www.box.com/ 93 73
5 http://en.calameo.com/ 92 64

 

Digital marketing Search Engine Optimization Website Design

Why Website Design & Development is Important and How it Helps in Digital Marketing your Business?

Website designing is one of the many more important parts of Digital marketing, the value of which is not understood by all in this age of extreme SEO internet marketing. Search engine optimization definitely is important. But at the same time, the thing which you’re trying to optimize must look interesting and appealing too. The eyes get interested in a thing first to pull you towards it, then you notice the finer qualities in it. The same happens on the web too. When you look at a thing online, your eyes at a glance decide if this is worth taking interest or reading or watching, or you should just close it and move on.

web development company

This decision gets taken in a split second. It’s just a few nerve impulses running from your eyes to your brain and from there to your fingers. Eyes capture the images, sends signals to the brain, and therefore the brain tells your fingers to zoom or scroll or play it and appearance further, or simply advance and close the window or tab. and this decision is taken based on the looks, the style, the appeal, and the presentation. Hence, the person who is responsible to create this professional look & style, and is called the web designer, has an immensely important part in digital marketing.

The web development industry is doing a good job by developing new frameworks, internet design trends, and mobile app development to satisfy the stress and expectations of mankind. If you’re in an IT Company and need to be updated when you want to aware of various web technologies that are dominating the complete web industry.

Importances of Creative and responsive Website Design:

The most important principle of web designing an effective website is its usability. Good website design is very most important for business, brand, and promotions. Great Website design is significant to the achievement of your topmost brand.

  • Professional Approach

Web Design is very important for your website and online business. The responsive layout, combination of related colors, responsive banner design, eye-catchy logo design, title, and even the incorporation of appropriate and unique content stands up to demonstrate the power of the website designing company.

  • SEO Friendly Design

A further significant feature of web designing is search engine optimization friendly design. Higher levels of scalability for search engine spiders, crawlers, and robots are a result of a well-optimized

  • Talented Web Designers

Web design is one of the very most important aspects of your online presence. A good professional web designing team consists of good skilled and talented web designers whom you will get a chance to work with.

To give you a foresight here’s some developments trends like:

  • Single Page Application:

    It boosts performance and minimizes interruptions.

  • Motion UI:

    It enables the developer to animate content as easy and possible without having java libraries.

  • Cybersecurity:

    website hacking, data theft is the darkest shadow of technology. Thus cybersecurity won’t disappear soon.

  • Mobile friendly website:

    The number of users browsing on mobiles and tablets are much more than the ones using desktops. They use contact controls and can fit on responsive screens for quick mobile navigation. This scripting language makes you write lesser code JQuery & many more.

Benefits of Website Design:

► More Mobile Traffic

►Lower Maintenance needs

►Faster loading Web pages

► Very Lower bounce rates

Very Higher conversion rates

Very Easier Analytics reporting

Get to win the Search engine optimization (SEO)

The improved offline browsing experience

The improved online browsing experience

Improving used engagement

Reach out to more clients

The responsibility is of the web designer to a great extent

The responsibility to make a website worth captivating the target audience in the first place is actually taken by the web designer who gives the site that looks. And then the rest of the site features, like the user operability, experience, content relevance to the topic, and all the other things follow on to create that user experience(UX) which has the leading role in converting a user’s to a subscriber, follower. Therefore, the website designer has a really important role in the internet making a website successful in terms of e-commerce, popularity, and whatever purpose it’s made for. This clearly indicates how important a career as a web designer is going to be.

A website gets ready for marketing only when it’s complete design wise

It has been proven again and again, that website designers recover work opportunities, higher earnings, and good exposure once they get related to marketing firms. And there are some good reasons for it. Digital marketing is completed on an internet site after the web site is totally able to be taken thereon platform. an internet site gets completely ready, when the planning, the operations, the content, the advertisements, the social media accounts, and everyone such important elements must be totally in sync with the location. Then only with the entire set, the website gets able to be marketed and optimized for searches. That’s why marketing on an internet site van be started in full swing when the location gets ready totally to offer it’s best to viewers and users. Obviously, the very initiative to the present starts from design.

Why it’s good to get associated with a marketing firm

Whether it’s the graphical design that creates the interface, or the experience and operations based designs which provides users operability, it’s always about the primary look and feel. Therefore the website design, which provides users the primary feel and impression matters highly in making the location ready for viewing and using.

Digital marketing in delhi
Digital marketing Search Engine Optimization

How will SEO change digital marketing in 2020?

What is Digital Marketing?

Digital marketing is the online promotion of products or brands through the use of digital media that is known as digital marketing.

Digital advertising and marketing: digital marketing means Marketing or creating the demand for services or products in the market by means of digital medium similar to social media advertisement, Google Ad, app advertisement, website advertisement, and so on. It’s grown to become vital for each company to promote Digital as a result of people are transferring from paper to smartphone, laptops. No. Of customers of the smartphone are more than newspaper subscribers and it’ll carry on growing?

Different types of Digital Marketing and SEO?

Digital Marketing:

  • SEO (Search engine optimization)
  • SMO (Social media optimization)
  • SEM (Search engine marketing )
  • SMM (Social media marketing )
  • Email marketing
  • Affiliate marketing
  • Video Marketing
  • Lead Generation

Advantages of SEO marketing?

  • SEO pass you better user Experience
  • SEO is the Best way to get B2B and B2C Lead
  • SEO Builds a great Brand Credibility
  • SEO Results impact on your conversion rates
  • SEO Brings best website Traffic
  • Through SEO you can get the Best Result in Branding and marketing
  • Engage More users on your website through SEO

What is SEO?

SEO is an internet method that gives us the right way to improve website traffic and ranking of the website on Google search engine that’s SEO.

SEO is divided into two parts.

  1. On-Page SEO

Title:

The Title tells the user what’s the web page contains so must take care. According to SEO each one Write title will depend on Business keywords with login tails keywords. For SEO title targeting is very important.

Meta Description:

The Reason for Providing the Meta Description is User understanding objective. In this Description, we have to give the small temporary about that webpage along with your targeted keywords. Why I’m speaking about keyword is Meta Description additionally one of many important on-page factors. So attempt to write with business keywords.

Header Tags:

Header Tags Means H1 – H6.

These tags will segregate the content of completely different sections. Why as a result of when you write complete content below single heading nobody not showing interest to learn and it is unable to know the content. So the content must be below totally different header tags. Another reason for writing the headers are eye cache and simple to know what the content is in that header. Try to write down headers with keyword primarily based. Why as a result of headers additionally play a necessary position in Keyword Rankings.

 Alt-Text:

Actually, that is used for images. The reason for using this alt textual content is Search Engine crawler/spiders are doesn’t crawl the image, spiders will crawl solely picture textual content whereas indexing. So want to offer what the image represents. Try to write down alt textual content with the keyword. Alt Text additionally one of many important on-page factors.

 Content Optimization:

This is the primary activity in On-Page Factors after Keyword Research. In this Content, Optimization has to take some Rules like

Keyword Density: Keyword density refers back to the proportion of keywords that may be discovered within the index in a position textual content on an online web page. To be sincere, I don’t consider there’s a secret proportion or ratio. I’ll point out {that a} conservative proportion can be wherever from 2-4% and to not exceed 10%.

Keyword Prominence: Keyword prominence refers to how distinguished your key phrases are inside your internet web page. In easy English, this implies how near the start of the online web page, sentence, title, h tag, or Meta description your keywords are positioned.

Keyword Frequency: Keyword frequency is the variety of occasions a specific keyword seems on a web site. Common sense might point out the extra occasions a keyword, or key phrase is discovered on an online web page, the higher the location will rank in Google.

Keyword Proximity: Keyword prominence refers to how prominent keywords are inside an online web page. The common suggestion is to put necessary key phrases at, or close to, the beginning of an online web page, sentence

 Schema.org:

Schema or Markup pieces of knowledge are used to supply additional data to customers as nicely crawlers. That data likes scores, breadcrumbs, timings, and so on.

  1. Records data:

Actually, OG information is used for Facebook. These tags help to fetch the URL whereas doing sharing in Facebook teams.

Twitter Cards:

Same as OG information twitter cards are used for Twitter. These help to validate the URL whereas sharing on Twitter.

Meta Keywords:

These are the supporting key phrases that point out the content within the internet web page.

Robots.tx:

Robots.txt file is used for them to offer directions for crawlers and search engines like google and yahoo.

Ex: User-agent: *

Disallow: /

Sitemap.xml:

The Sitemaps protocol permits a webmaster to tell search engines like google and yahoo about URLs on a website that can be accessible for crawling. A Sitemap is an XML file that lists the URLs for a web site.

Sitemap.html:

HTML sitemaps are those you’re seemingly used to seeing as a regular a part of the location. They are typically linked from the footer and are often included extra as a nod to legacy web site practices than anything

Google Analytics:

The integration of Google Analytics helps to know the standing of your web site like reside, guests, no. guests to go to your web site. Bounce fee and all of the metrics.

Search Console:

The Reason for Integration of Search Console is to know the Status of the Crawl Index, Crawl Errors, Internal and External hyperlinks, HTML Improvements, Search Analytics, New Suggestions, and All.

  1. Off-Page SEO.

Social Networking Sites: – Social networking websites are very useful for linking. It is an important step, and it will increase the web repute of the business.  Social networking websites, like; Facebook, Twitter, LinkedIn, Google+,  and many others.

Search Engine Submission: – Search engines find out the positioning on-line, however it can take time. So for the quick course, we must always submit the website to the preferred search engines like google and yahoo. Like; Google, Bing, Yahoo, and many others.

Directory Submission: – Nowadays it isn’t highly regarded, and a lot of the directories are spammy. I feel not a lot however spending a bit of time for listing submission is just not a foul concept. The essential factor is how successfully we are choosing directories and the way effectively we’re selecting the class for submission?

Image Sharing: – Sharing the photographs on websites like Picasa, Instagram, Photo Bucket, Flickr, and many others.

 Blogging: – It is the greatest technique to selling the positioning. It helps in promotion in addition to it additionally helpful in hyperlink constructing. Writing the related articles focusing on enterprise and key phrases with linking is an effective apply.

 Blog Commenting: – Commenting on the other weblog posts with the related web site hyperlinks helps in hyperlink constructing.

 Press Release: – PR may be a very common exercise these days. Good PR provides constructive publicity in addition to it’s serving to in hyperlink constructing additionally.

Article Submission: – Write authentic articles and submit these articles on good article submission websites, can also be a supply of hyperlink constructing.

Questions Answer Site and Forums: – Regular actions on Yahoo Q. Ans, Quora, and different boards are a really well-known act for hyperlink constructing.

Video Content: – Posting associated movies from time to time on YouTube, Vimeo, and many others. can also be a useful off-page exercise.

What are the best tools for Digital Marketing and SEO?

  • Google Analytics.
  • Google Keyword Planner.
  • UberSuggest
  • Google Search Console.
  • Moz

The best tools for SEO are as follows:

  • Google Search Console
  • SEMRush
  • Moz
  • Ahrefs
  • SpyFu

Why do You Need Digital Marketing for Your Business?

For any business owner, marketing is crucial for the success of their business. That for any business website, SEO is the key element for a successful business. Businesses of any size need SEO for growth and visibility. Search engine optimization refers to the practices of bringing quality traffic to your website and improving the overall search engine ranking (SER). For any business to have an online identity, SEO is needed.

Search engine optimization means to do certain things for your website to draw more traffic, there SEO is the way of digital marketing to get your business noticed by search engines and people. Also, SEO Google gives better results than the traditional way of marketing.

The power of the internet is to reach people’s bedrooms and on the other side, they can visit our online store by sitting in the coziness of their homes. So it would be useless to have an online store if we don’t get enough traffic. SEO article posting can be the best option to generate the right kind of meaningful traffic for your online store.

Here are some of the changes that you will see in SEO in 2020:

  • Voice Search– In the year 2020, 50% of searches will be done verbally. The practice of searching via keywords and designing websites on keyword matches will be done in the coming years. SEO specialists are advised to create websites and pages based on long-tail keywords.
  • Google featured snippet – You should focus on long-tail keywords and think about the readers how they ask their queries on the search engine. Make sure your title tag and header tag is the same as the question asked by a user. The average paragraph length is between 40-60 words, so you have to answer the question as clear as possible.
  • Engaging Content– Google also looks for something unique, engaging, and quality in your content whether your SEO is good. Most of the users these days engage with memes, Gifs, and Infographics rather than the plain text, so boosting your site in these areas will help in site ranking.
  • User Experience – For user experience, your website should have a fast loading page which is a great factor in ranking the website. It should be mobile-friendly both in terms of content and design quality.
  • Competitor Analysis
    Knowing what your competitors are doing, and what is working or not working for them, goes a long way in helping you. It assists you to avoid things that aren’t very useful and gives you insights into what works best, and where you stand in comparison to competitors.
PDF Submission Sites List
Digital marketing Link Building Search Engine Optimization Seo Off Page

Free High-Quality PDF Submission Sites List 2020-21

What is PDF Submission SEO?

PDF Presentation is very important for SEO off-page Techniques. You’ll create a PDF booklet for your website, blog, and advertise. PDF should be search engine optimized to realize the most effective organic results. PDFs is optimized within the same method as hypertext markup language (HTML) pages.

PDF submission means that to promote your content in PDF format. You can create a PDF book for your website, blog, and advertise online. pdf sharing sites websites can be very useful to boost your ranking on the Search engines. The pdf submission site provides high-quality Natural do-follow backlinks and traffic to your website and blog traffic.

PDF Submission Sites List 2020There are a lot of websites that are sharing PDF with PDF files. Search engines browse the PDF within the same method as hypertext mark-up language (HTML). These areas are usually updated and therefore, search engines crawl these sites additional usually. Come backlink is to induce your optimized keywords and attract a lot of traffic.

Before you go to submit PDF on this website and blog do check their Moz Rank, page rank (PR), Page Authority, and Domain Authority (DA). This is a process of off-page SEO Techniques.

The Benefit of PDF file submission?

The most Importance Benefit is that just about any device will browse PDF documents. Your phone, your laptop computer, your desktop – no matter OS. It’s AN open format and it’s thus also one in all the (if not THE) most widely used document formats on the web.

  • PDF submission improves your keyword ranking on the search engine.
  • PDF files not only improve online presence but also help in attracting potential customers to business websites.
  • Generate traffic from file-sharing websites
  • Instant Search Engine improved Rankings
  • Improve Search Engine Traffic
  • pdf sharing sites are very helpful to new business and eCommerce websites

High DA pdf submissions Sites List 2020

S.No. PDF Submission Site List DA PA Alexa Rank Date
1 https://issuu.com/ 94 82 753 1-May
2 https://www.mirrored.to/ 75 41 5024 1-May
3 https://www.free-ebooks.net 69 63 15211 1-May
4 https://www.slideshare.net/ 95 85 152 1-May
5 https://express.yudu.com/ 0 0 64862 1-May
6 https://www.powershow.com/ 56 56 8304 1-May
7 http://www.slideworld.com/ 45 52 257800 1-May
8 https://www.slideserve.com/ 58 61 6202 1-May
9 https://www.4shared.com/ 93 77 980 1-May
10 http://www.authorstream.com/ 80 68 14351 1-May
11 https://www.edocr.com/ 57 60 84900 1-May
12 https://www.slideboom.com/ 0 0 48645 1-May
13 https://www.mediafire.com/ 95 79 142 1-May
14 https://www.zippyshare.com/ 92 67 341 1-May
15 https://www.upload.ee/ 71 54 13803 1-May
16 https://www.filedropper.com/ 83 64 40200 1-May
17 http://fast-files.com/ 40 39 394214 1-May
18 http://wikisend.com/ 69 53 104317 1-May
19 https://turbobit.net/ 90 64 931 1-May
20 http://www.wikiupload.com/ 51 54 397687 1-May
21 http://www.datafilehost.com/ 85 61 11252 1-May
22 https://en.pdf24.org/ 61 55 10333 1-May
23 http://www.senduit.com/ 0 0 628547 1-May
24 https://www.avanset.com/ 0 0 127241 1-May
25 https://speedsmart.net/ 44 38 202339 1-May
26 https://en.calameo.com/ 92 63 3195 1-May
27 https://www.gamefront.com/ 81 58 53158 1-May
28 https://www.transferbigfiles.com/ 61 58 107065 1-May
29 http://e-library.net/ 49 50 466647 1-May
30 https://www.google.com/drive/ 100 99 1 1-May
31 https://www.pdf-archive.com/ 64 55 73741 1-May

 

blog comenting site list
Digital marketing Link Building Seo Off Page

Top 50+ High DA Free Blog Commenting Sites List for SEO 2020

What is Blog Commenting?

Blog commenting is one of the most off-page SEO techniques where high-quality organic backlinks and make your website rank higher in all the search engine platforms, websites such as forum sites, social networking, web 2.0 websites, etc. The topmost high DA or PR blog commenting site is the best way to boost your search engine ranking page (SERP) and getting more natural traffic and it also helps to build a trusted community.

Commenting on the blog is an important part of optimizing the search engine. At the same time, though, using a blog commenting in your technique is not a prerequisite and is not a major enough variable to decide whether or not you rank for a keyword. I’m going to get more into that below.

If your business in India these sites are the right option for you because these websites are helpful to promote your services and products as well as helping to increase your business, farms, and organization growth. These sites are really beneficial for your business and products. If you like my post, you must share your valuable views with us and we will also come back with the latest sites.

Are you looking for a Do-flow high DA or PR Blog Commenting site list? Search engine optimization has a very important scope in India because of strong marketing techniques.

What are the benefits of blog commenting site?

  • Exceptional Boost to Search Engine Optimizations.
  • Develop And Strengthen Relationships/Connections
  •  With Existing and New Customers. Establish Your Business As An Industry Leader.
  • Connect People To Your Brand.
  • Create Opportunities For Sharing.
  • High traffic natural backlinks
  • Search Engine Optimization
  • Organic Traffic

What is a good way to blog comment:-

  1. Please use authority sites that have good da & pa.
  2. Please read the full blog post before posting comments.
  3. Find something to comment on from the blog itself.
  4. Appreciate the author in blog comments.
  5. You can also ask a question to the author and changes of approval increase.
  6. Don’t post on sites that already have thousands of blog comments.
  7. Don’t comment on sites who had auto approve comment system?
  8. Don’t comment on different languages.
  9. Only comment on websites that come under your niche.
  10. Build a relationship with the author when commenting to increase the chances of comment approval.

Free Social Bookmarking Submission Sites List 

S.NO. Blog Commenting Sites List DA PA Alexa Rank Date
1 http://www.seoservicesit.com/blogs/ 19 32 777706 1-May
2 https://movabletype.org/ 63 59 162225 1-May
3 https://www.politico.com/ 92 72 1245 1-May
4 https://www.meetup.com 91 77 955 1-May
5 https://bloggingtips.com/ 51 49 203890 1-May
6 https://www.ewebtip.com/ 21 34 299623 1-May
7 https://www.codeproject.com/ 78 68 1993 1-May
8 https://kikolani.com/ 51 52 327256 1-May
9 https://www.javaworld.com/ 65 61 40198 1-May
10 https://www.seocheckin.com/ 16 34 251373 1-May
11 https://alltop.com/ 70 64 62374 1-May
12 https://btemplates.com/ 80 70 45126 1-May
13 https://problogger.com/ 77 56 48305 1-May
14 https://japantoday.com 83 57 9564 1-May
15 https://w3blog.dk 27 46 1101318 1-May
16 https://poststar.com 69 53 57047 1-May
17 https://www.bloghints.com 37 59 569635 1-May
18 https://www.blogger.com/ 100 100 190 1-May
19 https://issuu.com/ 94 82 751 1-May
20 https://www.smh.com.au/ 93 74 2507 1-May
21 https://www.theage.com.au/ 90 70 5962 1-May
22 https://www.widerfunnel.com 52 50 247188 1-May
23 http://www.geekfellows.com 14 27 895781 1-May
24 https://www.sproutworth.com/ 32 34 1353701 1-May
25 https://thepodcastersstudio.com 37 41 707329 1-May
26 http://www.dailymorningcoffee.com/ 32 45 666739 1-May
27 https://www.keepinspiring.me 56 45 45416 1-May
28 http://seotechyworld.com/ 29 45 515805 1-May
29 http://www.bizsuccessguide.com 19 45 1459819 1-May
30 http://hownottoraiseaserialkiller.com 15 26 3175695 1-May
31 https://journalstar.com 75 57 35074 1-May
32 https://techblogng.net/ 32 33 648133 1-May
33 https://www.aha-now.com 43 50 221890 1-May
34 https://www.onlyloudest.com 33 39 610336 1-May
35 https://www.bloggingcage.com 43 50 134143 1-May
36 https://enstinemuki.com 44 45 256248 1-May
37 http://mybloggingideas.com 19 32 2922616 1-May
38 https://joyhealey.com/ 26 38 1136220 1-May
39 https://www.wonderoftech.com 48 51 296285 1-May
40 https://donnamerrilltribe.com 39 44 523598 1-May
41 https://www.dailyblogtips.com/ 58 61 170313 1-May
42 https://www.shoutmeloud.com/ 68 59 13159 1-May
43 http://www.seobythesea.com 61 56 263059 1-May
44 https://seo-hacker.com/ 51 51 107192 1-May
45 https://www.searchenginepeople.com/ 61 56 115494 1-May
46 https://www.bluehatseo.com/ 31 49 824890 1-May
47 https://kongtechnology.com/ 44 40 1780435 1-May
48 https://www.techtricksworld.com 48 53 280355 1-May
49 https://blondish.net/ 41 47 632766 1-May
50 https://dmiracle.com/ 31 45 1689678 1-May
51 http://famousbloggers.net/ 49 46 323907 1-May
52 http://www.smartbloggerz.com/ 34 49 886272 1-May
53 https://www.techehow.com/ 25 47 1020712 1-May
54 https://www.seoallrounder.com 17 46 1211365 1-May
55 https://www.techlug.com 26 37 962036 1-May
56 https://www.enchantingmarketing.com 50 47 105760 1-May
57 http://www.peramburkumar.com/ 15 27 5147447 1-May
58 http://www.mediacrayon.com/ 13 25 4554496 1-May
59 https://www.websiteandtechnology.com 18 31 2458443 1-May
60 https://www.copyblogger.com 78 66 35161 1-May